Salud leaders from Chicago form a panel

What is New Routes to Community Health?

New Routes was a four year collaborative media project. Grants were given to collaborating organizations in Atlanta, Boston, Chicago, Los Angeles, Minneapolis-St Paul, Oakland, Philadelphia and San Francisco. In these communities, immigrant groups, media makers, and prominent community institutions worked together to produce original health-related content. Grantee teams created a wide range of media, including television and radio features, radio novelas, first person narratives, live theater, print materials, and Internet and social marketing campaigns. Partners included community institutions such as colleges and universities, television and radio stations, an advertising agency and a museum. You can read more about the eight projects by perusing the list below and clicking through to any project page which contains media, partners, and blog lists.

10 Steps to Better Healthcare: A Guide for Chinese-American Seniors

Project Summary The ten project videos produced during the New Routes initiative help Chinese American seniors overcome cultural, language, and navigational barriers so they may communicate effectivel Read more...
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Abriendo las Cajas (Opening Boxes)

Project Summary Latinos in the Fruitvale neighborhood of Oakland, California gained technical and storytelling skills as they created nearly two dozen digital stories addressing their own experiences Read more...
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Domestic Worker Safety & Dignity Project

Project SummaryIn San Francisco, a collective of Latina domestic workers developed a social marketing campaign advocating fair pay and healthier working conditions.  The women of La Colectiva not Read more...
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Egal Shidad: Stories of Somali Health for Radio, TV and Classroom Use

Project Summary  The Egal Shidad project uses folk tales and other cultural approaches to create a series of stories on Somali health for radio, television and classroom use. Its partners has pr Read more...
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HEARMe (Health Education via Airwaves for Refugees)

Project Summary East African refugees – now New Americans – and their Atlanta neighbors collaborated to create on-air, on-line, and on-stage productions promoting health and cultural understandin Read more...
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Our Stories, Our Health

 Project Summary In Philadelphia, Laotian and Vietnamese elders learned interviewing techniques and camera skills as part of a video project that aimed to increase access to health care for eld Read more...
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Salud: Healing through the Arts

Project Summary Latino youth from the Pilsen/Little Village neighborhood in Chicago stepped up to positions of community leadership during an arts education partnership between a youth-driven loc Read more...
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Twa Zanmi (Three Friends)

Project Summary Haitian Americans in Boston used various media and community events to build awareness that depression, anxiety, and post traumatic stress disorder (PTSD) are  treatable il Read more...
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