I am excited to have the chance to help revise our home page. I'm trying to put into practice content merchandising I learned from Jeff Patrick in an NTEN Webinar and from Chris Brogan’s blog. So far, here's the basics of what we plan to do:

• Be clearer about what New Routes is.
• Showcase the great work our grantees are doing, so we'll feature one of our 8 projects every 10 days.
• Put that project's media on the home page.
• Pull topical info and resources to the home page that relate to the issue the featured project grantees are working on. Domestic abuse, for example.
• Invite viewers to take action: Write a blog, submit video, comment, enter a contest, etc.
• Put a related blog entry front & center.

We also will be asking for input from our grantees. We want to support the work they are doing, drive visitors to their sites, distribute their media. Comments?