Home Page Revision

Posted by Gale Petersen  May 20, 2008

Home page layout in progress I am excited to have the chance to help revise our home page. I'm trying to put into practice content merchandising I learned from Jeff Patrick in an NTEN Webinar and from Chris Brogan’s blog. So far, here's the basics of what we plan to do:

• Be clearer about what New Routes is.
• Showcase the great work our grantees are doing, so we'll feature one of our 8 projects every 10 days.
• Put that project's media on the home page.
• Pull topical info and resources to the home page that relate to the issue the featured project grantees are working on. Domestic abuse, for example.
• Invite viewers to take action: Write a blog, submit video, comment, enter a contest, etc.
• Put a related blog entry front & center.

We also will be asking for input from our grantees. We want to support the work they are doing, drive visitors to their sites, distribute their media. Comments?

 

Tags: content marketing, graphic design, Web design
Topics: Outreach, Promotion, Social networking, Technology



Comments

Way to go! We can model an open process of co-creation

Submitted by Catherine Stifter on May 21, 2008 - 9:14pm.
One of the most exciting things about building an online community is to be able to share the process as well as the product. I have a strong belief that this open process will result in a stronger networking and better communications. Let's see if it does, eh? Catherine Stifter Media & Technology Co-Director
  • 0 votes