Philadelphia New Routes Project Presented at National Conference
The Philadelphia New Routes project, "Media partnerships for community engagement in Southeast Asian health," was highlighted at a national conference in San Francisco, CA. The session, held on 7/24/2008, was entitled, "Increasing the Voice of Asian Americans, Native Hawaiians and Pacific Islanders through Community-Based Participatory Research (CBPR) and Community-Based Participatory Programs (CBPP)." This was part of a 3-day meeting, The Asian American, Native Hawaiian & Pacific Islander Cancer Survivorship Conference: Dispelling Myths, Reducing Disparities & Providing Hope (APIA Health Forum and API National Cancer Survivors Network). San Francisco/Burlingame CA.
Dr. Giang Nguyen (University of Pennsylvania, Asian Health Initiative, Center for Public Health Initiatives) and Ms. Kao Kue (Southeast Asian Mutual Assistance Associations Coalition) discussed the evolution of the partnership between U. Penn and SEAMAAC, and they spoke specifically about their collaboration in the Philadelphia Southeast Asian Health Survey and and Philadelphia New Routes to Community Health project. Other partners in this project include WHYY public broadcasting, Thomas Jefferson University, and Temple University.
There were 200 researchers, educators, community leaders, and cancer survivors in attendance at the meeting.
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This report (PDF 3.8MB) offers guidance for community organizations and those who fund social change in how best to harness the power of local media-making for community health improvement. Spanish-language version is now available. Una versión en español de este informe esta en la web.




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