Social networking

In this Web 2.0 world we are all beginners at something. Even though I've been blogging for 5 years, I only know what I know. Read More


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Video | 03:44 | Seattle, WA

This video from Common Craft uses ice cream as a metaphor to focus on the basics... Read More


Here's a great resource for non-profit folks who are moving into the Web 2.0 world of non-profit blogging. Beth Kanter sorts through some ideas about what "voice" to use: personal or institutional? She lists tips for keeping your blog professional, yet informal.

The time has come for non-profit leaders to jump into the world of social networking. Read More


I am excited to have the chance to help revise our home page. I'm trying to put into practice content merchandising I learned from Jeff Patrick in an NTEN Webinar and from Chris Brogan’s blog. Read More


This headline appeared on Alternet today: Despite Negative Press, Facebook Is a Powerful Agent for Social Change, but even this positive spin on the world of social networking didn't get me to take action on those "add me as your Friend" emails any faster.  Maybe I'm an old dog who can't learn new tricks (I doubt it), but I'm a bit wary of the Facebook revolution. 

There were some creepy comments to this article (as usual), but the one I kinda sorta agree with goes something like this: "Virtual organizing is just virtual! Read More


This short Rad Campaign article  presents the basics of Social networking principles with some wisdom from Beth Kanter and Holly Ross. Read More


Helen De Michiel, the national co-director of the National Alliance for Media Arts and Culture (NAMAC), based in San Francisco writes in the San Francisco Chronicle: "Our next president can help reconstruct America's fragmented and relatively weak public communications infrastructure by using the most effective tool our youth wield - the power and depth of their digital fluency."

Read the complete Op-Ed in the Chronicle.
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